Surface concept development
Visual directions, color stories, textures, plains and complete material palettes shaped around a project atmosphere.
Book a Presentation Independent surface direction
Surface Concepts for Luxury Interiors
Desinada develops artistic wallcovering and surface directions for luxury interiors, connecting atmosphere, material intelligence and production reality into one coherent project language.
For interior designers, architects, hospitality studios and project specifiers.
Custom Surface DirectionLuxury Interior Study
Surface concepts
Custom development
Materials & technology
International production guidance
01 / What we do
One partner for the complete surface conversation.
Bring us any surface brief. We turn the atmosphere into a complete, specifiable direction across murals, patterns, plains, textures, substrates and finishes.
Custom wallcovering design
Project-specific patterns and coordinated surface families developed for hospitality and luxury interiors.
Mural development
Large-scale compositions calibrated for lobbies, bedrooms, corridors, restaurants, spas and private residences.
Material & finish direction
Guidance across substrates, textile surfaces, natural fibers, metallics, matte and gloss effects, cork and dimensional finishes.
Custom surface development / Studio process
02 / Custom development
One project. One atmosphere.
Bespoke murals, patterns, plains, textures and coordinated surface families are developed around the architecture, light and emotional tone of a project.
- Project-specific visual direction
- Original mural and pattern development
- Color separation and scale studies
- Sampling, specification and production support
03 / Studio approach
A considered path from brief to surface.
01
Understand the project
02
Define the atmosphere
03
Develop the direction
04
Select materials & finishes
05
Create samples
06
Support specification & production
04 / Materials & technology
Material character, technically resolved.
Substrate, finish and production direction are considered as part of the design—not after it. Desinada works across premium and contract possibilities through a trusted international production network.
Contract wallcoveringNon-wovenTextile wallcoveringNatural fibersMetallic surfacesCorkMatte & gloss effectsHandcrafted techniquesInnovative techniques
Request Samples05 / Applications
Surfaces designed for the spaces people remember.
Hotels · Restaurants · Lobbies · Bedrooms · Corridors · Spas · Retail · Luxury residences · Private villas
In development / Coming soon
Atmosphere Toolkits
Curated physical and digital tools for designers and specifiers—organizing complete surface atmospheres by mood, color, material and application.
Join the preview list for early studio updates. Toolkits are currently in development.
Join the Preview List
06 / About Desinada
An independent surface concept and development studio.
Desinada was founded by Sonny Wamback, a Belgian surface designer with more than three decades of experience in wallcoverings, textiles and decorative surfaces.
Raised in the world of wallpaper and trained in monumental arts, Sonny built his career between European wallcovering houses, custom hospitality projects and international production networks across Europe, China, Thailand and the Middle East.
After years of creating collections, murals and surface concepts for high-end interiors, Desinada was created as a new kind of surface studio: one that connects atmosphere, material, technique and production reality from the first idea to the final wall.
The studio works with interior designers, architects, hotel developers and project teams to create wallcovering concepts, murals, textures and material directions that feel refined, project-ready and deeply atmospheric.
Discover Our StudioIndependent studio · Southeast Asia · International reach
07 / Begin a project
Let’s define the atmosphere.
Book a private presentation, discuss a live project or request a curated sample direction for your studio.